Jammu and Kashmir is the northernmost state of India. Jammu is noted for its scenic landscape, ancient temples, Hindu shrines, castles, gardens, and forts. The Hindu holy shrines of Amarnath and Vaishno Devi attract tens of thousands of Hindu devotees every year. Jammu's natural landscape has made it one of the popular destinations for adventure tourism in South Asia. Jammu's historic monuments feature a unique blend of Islamic and Hindu architecture styles.
Tourism forms an integral part of the Kashmiri economy. Often dubbed "Paradise on Earth", Kashmir's mountainous landscape has attracted tourists for centuries. Notable places are Dal Lake, Srinagar Phalagam, Gulmarg, Yeusmarg and Mughal Gardens etc. However, the tourism industry is severely affected by the insurgency.
In recent years, Ladakh has emerged as a major hub for adventure tourism. This part of Greater Himalaya called "moon on earth" comprising of naked peaks and deep gorges was once known for the silk route to High Asia from the subcontinent. Leh is also a growing tourist spot.
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